The Biggest Challenge is Getting Them to Stay: Are Businesses Prioritizing Employee Satisfaction Enough?

The Biggest Challenge is Getting Them to Stay: Are Businesses Prioritizing Employee Satisfaction Enough?

A stable and committed workforce can make a fundamental difference to the success and performance of a business and that is why many employers take the subject of employee satisfaction very seriously. If a business has employees who are disengaged and lack any motivation it is not a good reflection on the business and often…

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Welcoming the New Decade: 7 Ways Chatbots Will Transform Businesses in 2020

Welcoming the New Decade: 7 Ways Chatbots Will Transform Businesses in 2020

So, it’s the start of 2020, a new decade, and when you think back to the advances that have happened over the year which have affected businesses all over the world in so many different ways. As a modern business, it’s important to make sure you’re embracing this technology to ensure you’re giving the best…

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A Proven Business Model: 5 Things to Keep in Kind If You Want to Make Money Podcasting

A Proven Business Model: 5 Things to Keep in Kind If You Want to Make Money Podcasting

A podcast is a great way to get your voice, your business or your organization out into the world. But if you are looking to have a podcast that makes income, there are some things you ought to keep in mind. It is certainly possible to make money podcasting, but be prepared to put in…

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Black Friday: What Does the Ever-Popular Consumer Holiday Mean for Retailers in Terms of Risks and Opportunities?

Black Friday: What Does the Ever-Popular Consumer Holiday Mean for Retailers in Terms of Risks and Opportunities?

There’s no denying the impact that the shopping holiday of Black Friday has for businesses and retail outlets around the world, by on and offline. Originally an American shopping holiday, the 23rd November event has taken the Western world by storm, and there are very few people that won’t have heard of it. However, from…

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A Nurturing Environment: 4 Ways of Boosting Workplace Motivation Through Positive Psychology

A Nurturing Environment: 4 Ways of Boosting Workplace Motivation Through Positive Psychology

There’s no denying that we spend the vast majority of our lives in our places of work. For so much of the week we get up, we commute, we spend hours after hours doing the same thing, before going home and going to bed, wishing away the days until the weekend comes. However, this isn’t…

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7 Deadly E-Commerce Pitfalls to Avoid If You Want to Be a Successful Online Entrepreneur

7 Deadly E-Commerce Pitfalls to Avoid If You Want to Be a Successful Online Entrepreneur

Entrepreneurs always have objectives. So, whenever you want to start your business as an entrepreneur, you’ll have to first bring visitors to your store then later convert them to customers. This should be easier for you now because the moment you have these customers, you’ll find possible ways of increasing your incomes. Here are the…

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5 Things Millennials Tend to Do Differently in the Business World

5 Things Millennials Tend to Do Differently in the Business World

There’s no denying than Millennials are breaking the mold when it comes to the business world and workplace, sometimes far differently than Baby Boomers or older generations. While this may have a negative stigma attached to it, this may not always be the case, especially if you take the time to understand it. Today, we’re…

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The Clever Way of Marketing: 3 Reasons Why Selling Through Storytelling Has Proven to Be Effective Times and Times Again

The Clever Way of Marketing: 3 Reasons Why Selling Through Storytelling Has Proven to Be Effective Times and Times Again

For the last several years, selling has moved away from the days of employing borderline shady techniques and pushing information down people’s throats to close sales. More and more consumers have become more discerning and won’t give in to that selling trick of giving you two yeses so that they can put their credit cards…

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The Rise of Social Media Entrepreneurship: Is the Era of Social Shopping Finally Upon Us?

The Rise of Social Media Entrepreneurship: Is the Era of Social Shopping Finally Upon Us?

Social media is now a pillar of any effective digital marketing strategy. Brands use platforms to engage with potential customers and build a following, but until now, its function has always been to drive traffic to separate online stores. Now, brands are increasingly streamlining the process of converting social media leads into customers by turning…

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When New Business Technology Starts Breaking the Bounds of Reality: Should Artificial Intelligence Be Embraced or Should We Fear It?

When New Business Technology Starts Breaking the Bounds of Reality: Should Artificial Intelligence Be Embraced or Should We Fear It?

Unless you’ve been living under a rock the past few years, you’ll have heard about the rise of Artificial Intelligence, also known as ‘AI.’ Over the last two years, we’ve seen documentaries released, including one where world-famous Elon Musk described the dangers we could face. Stephen Hawking’s said something similar before he passed away, which…

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